Modern pocket folders are more than just boring, folded sheets of paper that hold your printed materials. Today these are even carefully designed to be an integral part of a company's strategic marketing plan. Here's how far they've come.
In the past, you might have your choice of regular paper or cardboard. Perhaps some of us can still remember construction paper! After many years, the 14 Pt Gloss Cover has become one of the industry standards. A guaranteed, premium quality stock, this eye-catching base is sure to get you noticed. Other even more heavy-duty options are also available with fully customized orders.
Choosing a different colour paper stock used to be the savvy way of distinguishing one file from another. As the industry changed, black and white printing was offered, and full colour options soon after. Today, companies are creating new ways to help their folder stand out with unique colour combinations or a modern twist to the classic black and white or nostalgic Sepia effects.
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9x12 used to be the only size for the pocket folders, with a few dismissible variations. Today, catering to interests of diverse customers, and targeting unique audiences, these folders can be created for any size you can imagine. Simply select the any trim option and tell the print shop what you need.
The number of additional choices have grown and increasingly incorporated in pocket folders on different occasions. One of the least flashy options that serves a functional and artistic purpose is the coating. Companies now have the choice of an Aqueous Coating (AQ) or an Ultra Violet Light-Cured Coating (UV).
Both help further protect the already durable material of your folder from dirt and daily wear-and-tear. The UV coating leaves a slick high-gloss look, while the AQ provides a softer semi-gloss sheen.