Book Internet Marketing is Easy with Blogs
You are about to learn how an effective linking program via blog posts and back links can be easily integrated into your online book marketing campaign. Back links are links directing blog readers to your website. Even though blog back links are not as highly rated as other web page links (because of abusive link spamming techniques by bad online marketers) Google still indexes them and so they are worth pursuing within your marketing niche. But be aware that many blog links come with a "no follow" follow" tag, which tells the search engine spider not to link back to you. You can still find blogs in your marketing niche that do not use this tag by following these three steps:
Tip #1:Conduct a search at blogsearch.google.com for: "your keyword phrase" + "do follow"
This search will identify the blogs that do not use the "no follow" tag. If the search produces no results, use broader keywords. For example, if your niche is book marketing, and "book branding tips for people in Tampa" did not return any results, try "book branding" and then "book marketing tips."
Tip #2: Use the Firefox browser and the free plug-in that will highlight in red blogs that use the "no follow" tag.
With the installation of a free plug-in, the Firefox browser will highlight all "no follow"
blogs in red. And this plug-in will also identify the page rank value of every blog. Start at the top because higher PRs mean higher index value for each back link.
Tip #3: Visit Comment Hunt, a "Do Follow" Blog Directory
Comment Hunt is an incredible book marketing research tool:
- Links you to FollowList.com where posting comments by topic is free.
- Allows you to search for "do follow" blogs by keyword.
- And, you can add your blog to the directory. Courtneytitle.com., a site that provides links to 200 "do follow" blogs where you can post comments.
- Gives you the option to purchase comments.
- Lists popular and active "do follow" blogs.
How to Select a Blog for Posting
Even if you post to "no follow" blogs, not every blog is equally effective. Every blog that you post to must:
- Be current.
- Have a page rank higher than "0."
- Have an active comments section.
Tips for Posting Comments
Show yourself as the expert you are by adding information of value to the blog post.
Blogs use your name and URL as anchor text, so when it's time to sign the comment, use a keyword phrase (not your name) with your URL. However, do use a long-tail keyword phrase (three-four words) that is relevant to the post and then add a link to a relevant article on your website. For example, end your comment by saying: "I've written more on: . I trust that you'll find it useful." This little-used strategy provides high-ranking back links by providing relevant and current content. Don't forget, though, that your comment links need to use the
clickable. Finally, to supercharge your online book marketing, establish yourself as an expert and keep your comments from being deleted by blog moderators, offer highly useful content and back links.
More book marketing tips are available from the award-winning author, V. Michael Santoro ,creator of the AuthorInterns.com online book marketing system, an easy-to-follow program helping authors promote their books by utilizing the services of student interns. More book promotion tips await you in Michael's free book marketing training course.